I’m a Creative
Brand Manager

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A Creative Brand Manager who is highly skilled in the discipline of graphic design, marketing and brand management.

Graphic Design
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.” – Antoine de Saint-Exupéry.

Good design is simple, impactful and tells a story visually.
Digital Design

“People don’t buy what you do, they buy why you do it.” – Simon Sinek

Digital presence increases brand awareness and assist is in building credibility.

 
Branding

“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos

Good branding is important for any business as it sums up the perceptions that people have about a company’s reputation and service. It can also increase the value of a company.

Packaging Design

“Packaging can be theatre. It can create a story” – Steve Jobs

Packaging design gives a product its personality and sets it apart from the competition.

 
 
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Experience

2019-Present
Club10 Brand Manager
Masscash (Massmart-Walmart)

Management of marketing briefing process with business to ensure alignment of  marketing deliverable to business’ expectations

2019-2019
Creative Manager: Packaging
Clicks Group

Guided, oversaw, assisted, and mentored Clicks packaging design team (9 team members), including senior and junior creative designers, finished artists, illustrators, photographers, and freelance designers to deliver on brief objectives

2018-2018
Traffic and Production Manager
Sun international

Ensuring all briefs are dispatched in the studio based on the individual's strengths and skills, creating a workflow structure.

2015-2017
Studio Manager
Masscash (Massmart-Walmart)

Management of internal (x14 members in a team) and external. Management of all creative requirements for the Group.

2014-2015
Creative Director
Black-Mix

Develop creative programs and design concepts that meet the business objectives of the organization and that advance our brand

2013-2013
Studio Manager & Marketing Assistant,
Masscash

Managing a studio of 9 (4 designers, 4DTP operators and 1 image library coordinator). Art direction.

2012-2012
Creative Lead Retail Designer
NXT Digital Innovation

Concept Development. Working with a copywriter in generating ideas. Designing for print, digital applications and other digital

2010-2012
Masscash
Senior Graphic Designer and Marketing Assistant

Concept development. Translate the brief and the strategic requirements into a compelling creative

2008-2010
Marketing coordinator and Graphic designer
Cell-shack

Concept Development. Design and layout of marketing materials, newspaper ads, newsletters, posters, and

2007-2008
Afrikings Africa
Afrikings Africa

Direct photographic shoots for Studio Management (2 Junior Designers, Studio budget and Expenditure).

2007-2007
Senior Graphic Designer
Impact Communications

Ensure excellent standards are maintained in the studio. Design and layout of marketing materials, newspaper ads, newsletters, posters and leaflets, annual reports, branding.

2005-2007
Graphic designer
Afrikings South Africa

Conceptualizing in consultation to the satisfaction of the Creative Manager and Working with a copywriter in generating

2005-2007
Graphic designer
Afrikings South Africa

Conceptualizing in consultation to the satisfaction of the Creative Manager and Working with a copywriter in generating

Passionate and Skilled at:

Branding
Design
Strategy
Adobe Illustrator
Adobe Indesign
Adobe Photoshop
Written and Verbal Communication
Market research
Budget management
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Portfolio

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Testimonials

Khumoetsile is highly efficient and a pleasure to work with. She always accurately follows the brief and meets the required deadlines while delivering work of a high standard. Not only is she creative, but also willing to go the extra mile on all jobs handed to her.

Nthabi Mofokeng
Masscash Marketing Project Manager
Khumoetsile is a creative, dependable and capable accomplished individual.
She shows passion, enthusiasm and commitment to all her work. For all of
these reasons, I give Khumoetsile, my strongest recommendation without
hesitation.
Mosidi Mthombeni
Masscash

I've collaborated with Zabi for years, witnessing her exceptional talent in transforming client requests into timeless designs. Her unique ability to translate simple words into creative artifacts, coupled with deep skills in marketing and design, ensures my brands remain marketable, relevant, creative, and easily understandable. Choosing Zabi is essential for brand strength.

Amanda Sebolai
Dignify Afro Beauty

Zabi, a graphic designer at AfriKings, is praised for her outstanding work ethic and creative prowess. She consistently delivers high-quality designs on time and within budget, exceeding client expectations. A team player with excellent communication skills, Zabi's positive attitude and ability to tackle challenges make her a valuable asset. Highly recommended for any graphic design role.

Vici Page
Account Director at Reborn

Khumoetsile managed our in-house marketing at Masscash (2015-2017), overseeing design for 75 Cash & Carry stores, 6 Jumbo Cash & Carry outlets, Shield Buying and Distribution, and 160 Saverite franchise supermarkets. Despite resource challenges, she consistently delivered innovative, on-time, and brief-meeting work. I highly recommend Khumoetsile for any role.

Anton Smith
General Manager

Khumoetsile, highly recommended for her creative and forward-thinking approach, enhances marketing portfolios with a customer-centric focus. Committed to aligning with business goals, she goes the extra mile to effectively represent them in the marketing portfolio.

 
Peter Alberts
Senior Director Policies and Standards, Digital Citizenship at Walmart
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Contact

“Coming together is a beginning. Keeping together is progress. Working together is success.” – Henry Ford

Email:
Phone:
I am always looking for great collaborators. Message me and lets make something together!